021: Deep Dive with Jen Topping Part 2

In Part 2 of this insightful interview, Jen Topping dives deeper into the strategic shifts shaping the future of media - from the decline of traditional commissioning models to the rise of audience-first thinking, and why producers must build with the platform in mind, not in spite of it. She also shares a passionate vision for helping creators understand where the money is, how to leverage transparency, and why it’s never been more important to treat your career like a creative business.